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Author Name: ltierney

Google Adwords Introduces Policies to Protect Borrowers

Google Adwords has just introduced new guidelines regarding the promotion of personal loans on the world’s largest search engine. Advertisers that promote loans, including financial institutions, marketplace lenders, and lead generators must make consistent disclosures about loan terms and cost.   The details are outlined in Google’s new Financial Services Policy, specifically related to personal […]

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In Fintech, the Smartest Disruptors Are Partnering With Banks

Recent years have produced countless fintech companies threatening to “disrupt” the financial services space and change personal banking, financial planning, mortgages, loans, insert any other line of business forever. But have you noticed? Banks haven’t gone anywhere.   Acquisitions and partnerships can partly explain why. Money talks, and when big institutions approach smaller fintech companies […]

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